Client: Achieve Beyond

The Teens & Tweens Social Skills Group campaign was designed to engage parents of 10-14-year-olds looking for a supportive space where their children can practice and refine their social skills among peers.

With a vibrant and dynamic aesthetic, the campaign emphasizes confidence, connection, and fun. The visuals highlight real-life social interactions—laughter, teamwork, and shared experiences—while bold typography and layered graphics create an energetic, engaging look that appeals to both parents and pre-teens.

• Paid Social Media Campaign: The campaign’s digital ads focus on friendship and self-expression, using engaging imagery and compelling copy to emphasize the program’s benefits. A consistent visual identity ensures the message is clear, inviting, and impactful across all platforms.

• Email Marketing: The marketing email introduces Teens & Tweens as an exciting opportunity for social growth, with lively design elements reinforcing the program’s welcoming and interactive environment. A direct call to action encourages sign-ups, making it easy for parents to take the next step.

• Printed Flyer: The flyer serves as an anchor for the campaign, showcasing the core message: a safe space for social learning and fun. Through bold colors and dynamic composition, the design effectively communicates the program’s goals while maintaining a sense of warmth and inclusivity.

With a cohesive design strategy across all mediums, the Teens & Tweens Social Skills Group campaign transforms social skill-building into a rewarding and enjoyable experience.